Do you write a blog? How does it fit with your marketing and content strategy? How does your blog impact new traffic that visits your site? OK, enough questions. At Algospark, we were interested in a fast prototype to assess web traffic and how the blog is driving interest. We pulled together blog scraping, Google Analytics, predictive analytics and rapid dashboard prototyping to assess what is going on with the Algospark blog. As usual data, analytics and prediction are at the core of our interest. Having a better understanding of our content mix and traffic impact should help improve this blog.
This is a simplistic first step, but gives great insight into the content mix and how it drives traffic. The application is predicting an 8% uplift in traffic over the next 4 weeks from this article.
Here's to our evolving and improving blog posts!
